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Webshoptiger tools

Tools voor webstatistieken en sitebeheer

Hier staan tools om je site te meten en te beheren. Je vindt webstatistieken zoals Google Analytics, Plausible en Matomo en een dataplatform als Segment. Ook staan er tools voor back-ups en het opschonen van WordPress bij, plus CRM-pakketten.

Optimalisatie tools

  • Ahrefs

    The Ahrefs SEO Toolbar is a free browser extension for on-page SEO checks, SERP analysis and link research.

    • One-click on-page SEO check
    • Search results by country without a VPN
    • Find and export broken and redirected links

  • Airtable

    No-code platform for building apps, workflows, and AI agents around your own data. Can be used for inventory, orders, or projects.

    • Build your own apps and workflows without code
    • AI agents that take actions on your data
    • Integrations with Slack, Google Drive, and Zendesk

  • Amazon web services

    Amazon Web Services (AWS) provides cloud services for hosting, storage, databases, and AI. Suitable for larger webshops and developers who want their own infrastructure.

    • Cloud storage and computing power that scale with your traffic
    • Pay for what you use
    • Free sign-up, with credits for new customers

  • Asset Panda (Zendesk integration)

    Software to register, lend out and inspect business assets, with barcode and QR scanning in the app.

    • Register business assets with photo, location and costs
    • Scan with barcode and QR in the app
    • Inspections with photo and signature

  • Clicky

    Privacy-friendly web analytics without a cookie banner, with a live visitor log, heatmaps and uptime alerts.

    • No cookie banner needed, according to the provider
    • Real-time visitor log
    • Built-in heatmaps

  • Contentoo

    Contentoo delivers managed content production for B2B brands: strategy, copy, design, video and translation with a network of specialists.

    • Copy, design and translation from one provider
    • Content possible in more than 49 languages
    • Integration with WordPress and HubSpot

  • Convert

    Convert Experiences is an A/B testing tool with split URL and multivariate tests, heatmaps and precise targeting for high-traffic webshops.

    • A/B and split URL tests without coding
    • Heatmaps via Convert Signals
    • Free migration from VWO on the Pro plan

  • Convertri

    Funnel builder and landing page builder with cart, upsells, and A/B testing, no code required.

    • Funnels with cart, upsells, and order bumps
    • More than 200 landing page templates
    • Built-in A/B testing and retargeting

  • Copper

    A CRM that runs inside Gmail and Google Calendar, for businesses that maintain relationships and follow up on quotes and projects.

    • CRM right inside Gmail and Google Calendar
    • Won deals are turned into projects
    • Integration with Slack, QuickBooks and Mailchimp

  • Crazy Egg

    Crazy Egg uses heatmaps, session recordings, and A/B tests to show how visitors use your webshop, with AI analysis of the results.

    • Heatmaps and session recordings in one tool
    • A/B tests from the Plus plan
    • Unlimited websites and team members on every plan

  • Divi

    Divi is a WordPress theme and visual page builder from Elegant Themes. Suitable for business owners and agencies who want to design WordPress or WooCommerce…

    • Build pages visually in WordPress
    • More than 2,000 ready-made layouts
    • Works with WooCommerce for your webshop

  • Evernote

    Evernote is a note-taking app for notes, tasks, and your calendar in one place. For business owners who want to keep ideas and documents in…

    • Notes, tasks, and calendar in one place
    • Save web pages with the Web Clipper
    • Collaborate with team members on notes

  • Fitle

    AI suite for fashion webshops with size advice, AI photoshoots and recommendations to increase conversion and reduce returns.

    • Size advice on the product page to prevent wrong orders
    • AI product photos without a photoshoot
    • Live insight into conversion and returns

  • Formstack

    Formstack is a no-code platform for online forms, document generation and e-signatures, with more than 300 integrations.

    • Forms, documents and e-signatures in one package
    • More than 300 integrations, including Stripe and PayPal
    • Approval workflows in the Suite

  • GMass

    Send email campaigns from Gmail, with mail merge via Google Sheets, tracking, follow-up emails and A/B testing.

    • Send bulk email from your own Gmail
    • Mail merge from Google Sheets
    • Automatic follow-up emails

  • Google Analytics

    Free web analytics from Google that measures traffic and behavior across sites and apps and connects with Google Ads.

    • Free for the standard version
    • Integration with Google Ads and Search Console
    • Measurement across website and app

  • Grammarly

    Grammarly checks the spelling, grammar and tone of English texts and rewrites sentences with AI. Handy for English product copy and customer contact.

    • Check spelling and grammar instantly
    • Improve the tone and style of your texts
    • Free plan with 100 AI prompts per month

  • Hotjar

    Hotjar uses heatmaps, session recordings, and surveys to show how visitors use your webshop. It is now part of Contentsquare.

    • Heatmaps and session recordings on your webshop
    • Surveys that let visitors respond directly
    • Free plan with 200,000 sessions per month at Contentsquare

  • Hyperise

    Personalizes images, video, and website content for sales and marketing, for example with the recipient's name or logo.

    • Images with the recipient's name or logo
    • Website personalization without code
    • Integrations with Shopify, HubSpot, and Mailchimp

  • Involve.me

    Builder for quiz funnels, calculators, product recommendations, and forms with its own CRM, email automation, and payments.

    • Quizzes that guide customers to the right product
    • Built-in CRM and email sequences
    • Payments via Stripe, PayPal, and Square

  • IOBit

    IObit makes PC maintenance software for Windows, plus MacBooster for Mac: cleanup, driver updates and security. Mainly aimed at home users.

    • Free versions of most programs
    • Driver updates from a large database
    • Cleans up and speeds up Windows PCs

  • Jabmo

    Jabmo is an account-based marketing (ABM) platform for reaching target accounts and using web personalization. It is now a brand of Expandi, suited to B2B…

    • Reach target accounts directly
    • Personalize your website for each visitor
    • Campaigns and ads in one platform

  • Joyoshare

    Joyoshare offers software for editing and recording video and audio, such as a screen recorder, video converter and subtitle editor, for Windows and Mac.

    • Screen recorder for tutorial videos and product tours
    • Video converter, editor and compressor in one bundle
    • Works on Windows and Mac

  • Kadence Security and Backups (formerly SolidWP)

    Kadence Security and Backups from Liquid Web (formerly SolidWP) secure and back up your WordPress site. For WordPress and WooCommerce webshops.

    • Firewall, two-factor authentication and virtual patching
    • Daily backups with one-click restore
    • Seventeen extra WooCommerce tools in Shop Kit

Over optimalisatietools

Je webshop gezond en meetbaar houden

Een webshop is nooit af. Bezoekersgedrag verandert, je site loopt vol met oude gegevens en concurrenten passen hun prijzen aan. Optimalisatietools geven je inzicht en helpen bij onderhoud. Zo neem je beslissingen op basis van cijfers in plaats van gevoel. Deze categorie is breed: van statistieken tot beveiliging en prijsbeheer.

Statistieken en analyse

Met webstatistieken zie je waar bezoekers vandaan komen en welke pagina's goed werken. Google Analytics is de bekendste. Wil je zonder cookies meten of je data in Europa houden? Dan zijn Plausible en Matomo een alternatief. Met UserTesting laat je echte mensen je site uitproberen en krijg je hun feedback op video.

Onderhoud en veiligheid

  • Back-ups en beveiliging: Kadence Security en Backups beschermt je WordPress-site en maakt kopieën.
  • Database opschonen: Advanced Database Cleaner Pro haalt overbodige gegevens weg, zodat je site licht blijft.
  • Hosting: Amazon Web Services levert opslag en rekenkracht als je eigen server te klein wordt.

Data en processen samenbrengen

Klantgegevens staan vaak verspreid over je shop, je mailtool en je CRM. Segment verzamelt die data en stuurt ze door naar je andere tools. Met Airtable bouw je zonder programmeren je eigen overzichten en werkstromen. Voor prijzen kun je Omnia Retail gebruiken, dat concurrentieprijzen volgt en prijsregels toepast.

Weinig cijfers, vaak kijken

Meer tools betekent niet meer inzicht. Kies een paar cijfers die echt iets zeggen over je winkel, zoals conversie en gemiddelde orderwaarde. Kijk daar elke maand naar. Controleer bij elke tool of hij je site niet trager maakt en hoe hij met privacy omgaat.

Webshoptiger B.V. is not responsible for any incorrect information or prices on this website.