Webshop tools that help you grow

The right tools for your webshop

A good webshop runs on more than just a webshop platform. Around your store, you need tools to attract visitors, help customers, collect reviews, keep your books and handle shipping. More and more often, artificial intelligence helps with this, for example by writing copy, editing product photos or answering customer questions. On this page you’ll find hundreds of tools, organized by category, so you can quickly see what options are available.

What should you look for when choosing a tool?

Start with the problem you want to solve, and only then look at the features. Check whether the tool works with your webshop platform, such as WooCommerce, Shopify or Lightspeed, and whether it integrates with your accounting or email software. Pay attention to the monthly price as you grow: many tools charge per user, per contact or per order. Try a tool with a free trial first before you commit.

Fewer separate tools, a better overview

Every extra tool adds a subscription, a login and another place where your data is stored. So choose a tool that combines several tasks well rather than five separate tools that each handle a small part. Review every year which tools you actually use and cancel the rest.

Which category do you need?

Start with what costs you the most time or revenue.

Free or paid?

Many tools offer a free version or trial period. For a new webshop, that’s often enough to get started. As your webshop grows, a paid subscription usually pays off quickly in time saved and better support. Check whether you pay monthly or yearly and how easy it is to cancel.

Privacy and security

Many tools process your customers’ data. So preferably choose a tool that complies with the GDPR and stores data within Europe, and sign a data processing agreement where needed. Only give employees access to what they need and turn on two-factor authentication.